The OKR Podcast

The OKR Podcast

Hosted by Deidre Paknad, WorkBoard CEO

Why Before How
Why Before How

Deidre shares her thoughts on OKRs to kick off 2025 and get dialed in on the victories and advantages we want to create at our companies this year. They're powerful drivers of peak enterprise performance, but can be a double edged sword if you're over-zealous. She hits all the “versus” topics – strategic change vs BAU, KRs vs KPIs, outcomes vs outputs – suggesting we replace “versus” with “and” to stay true to first principles and continuous improvement rather than grasping for rigid second principles or false perfection over real progress.

About Deidre Paknad
Deidre Paknad has founded and led three tech startups, acquired companies and been acquired, and led a high-growth business as an executive at IBM for several years; this affords her a unique perspective on using both speed and scale to drive growth. In her role as CEO at WorkBoard, she works with senior leadership teams at some of the world’s largest companies to clarify, align, and drive strategic priorities with greater speed and agility. She is a frequent speaker on Outcome Mindset™ and tapping into ambition.

Deidre has over a dozen patents and has twice been inducted into the Smithsonian Institution for innovation. Goldman Sachs named her one of the 100 most intriguing entrepreneurs of 2019. Deidre hosts The OKR Podcast, which focuses on accelerating outcomes and fostering an outcomes culture.

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