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Hosted by Deidre Paknad, WorkBoard CEO
This episode features a fireside chat with Aprimo CEO Erik Huddleston about the importance of a structured operating model for driving strategic execution, recorded live on stage at the 2024 Accelerate Conference. Read Deidre's companion blog article on driving peak performance with operating rhythm and rigor.
Previous episode: CEO Conversation on AI Opportunities and Friction
About Erik Huddleston
Erik leads Aprimo, the enterprise leader in content operations for marketing organizations. Under his leadership, Aprimo leverages generative AI to drive operational efficiency and is recognized as a leader in its field by Forrester Research.
Erik is a seasoned go-to-market and product-focused CEO with a proven track record in the B2B SaaS space. He has a strong operational background, having managed global teams and led departments across sales, marketing, product, and development throughout his career. He is also a trusted advisor, serving on the boards of high-growth SaaS companies and coaching CEOs.
About Deidre Paknad
Deidre Paknad has founded and led three tech startups, acquired companies and been acquired, and led a high-growth business as an executive at IBM for several years; this affords her a unique perspective on using both speed and scale to drive growth. In her role as CEO at WorkBoard, she works with senior leadership teams at some of the world’s largest companies to clarify, align, and drive strategic priorities with greater speed and agility. She is a frequent speaker on Outcome Mindset™ and tapping into ambition.
Deidre has over a dozen patents and has twice been inducted into the Smithsonian Institution for innovation. Goldman Sachs named her one of the 100 most intriguing entrepreneurs of 2019. Deidre hosts The OKR Podcast, which focuses on accelerating outcomes and fostering an outcomes culture.
